Bouncy Fun For Everyone

Natural rubber toys are free from harmful chemicals, and safe for babies and toddlers to chew on, textured so that small hands find them interesting and come in a wide range of bright, attractive colors. Frequently molded into fun shapes or animals they can form part of interactive play, utilized for storytelling and, known for their durability, thrown or pulled around. Being waterproof, these toys are awesome for bath time, too.

Due to its many qualities natural rubber is often used for teethers. Babies need something to bite down on to relieve the pain of teething, stimulate gums and gain comfort. It also helps them sleep during this difficult period, which, in turn, also enables tired parents to rest.

Our natural rubber toys are chosen for many reasons, including durability, shape and price range.

Why Pure & Simple Baby?

Quality
Quality
Our products are all tried and tested by us and our little ones to ensure that we only deal in the highest quality baby care items. Being a parent can be tough work, so you and your kids deserve the best.
Ethical Commitment
Ethical Commitment
As far as we possibly can, we ensure that our featured products conform to the highest ethical standards, and follow eco-friendly guidelines, thus helping to protect our babies’ future, and that of the planet.
That Personal Touch
That Personal Touch
Because we care, each order is cherished and handled with the utmost care and attention. We also welcome your feedback, which enables us to produce an even better shopping experience. So please let us know if there’s anything you’d like us to feature.
Insider Knowledge
Insider Knowledge
Our team includes first time and many time parents, and between us, we recognize what separates a poor product from the one we all want to use. With years of babycare experience, we know what works.
Budget Conscious
Budget Conscious
Let’s face it, kids are expensive, and we can help you save money by making sure every product we feature offers you the best value for money. With years of allowances, school fees and more ahead, it’s important to save where you can.
Fast & Efficient
Fast & Efficient
Our service has to be quick and ultra efficient, from the simple, easy-to-follow online ordering process, to doorstep delivery, because babies, quite rightly, won’t wait for anything and neither should you.